JAMMU: The Jammu Municipal Corporation (JMC) on Friday launched the nationwide ‘Catch the Rain’ campaign under the Jal Sanchay Jan Bhagidari (JSJB) initiative by laying the foundation stone for a rooftop rainwater harvesting structure at Government High School, Gandhi Nagar.
The initiative was inaugurated by JMC Commissioner Dr. Devansh Yadav, who highlighted the importance of rainwater harvesting as a sustainable solution for water conservation and groundwater recharge.
Addressing students, teachers and officials, Dr. Yadav said rainwater collected from school rooftops, which would otherwise flow into drains and nallahs, would now be channelled through specially designed pipelines to replenish the groundwater table.
The Commissioner announced that more than 1,000 rooftop rainwater harvesting structures would be developed in schools across Jammu under the campaign. He added that similar systems would also be installed in government buildings and that rainwater harvesting would be made mandatory for all new building permissions issued by the Jammu Municipal Corporation.
During the programme, students and teachers were sensitised about the importance of water conservation and the role of rainwater harvesting in ensuring a sustainable future. Dr. Yadav encouraged students to become ambassadors of water conservation and distributed sweets among them.
Participants also took a pledge to conserve water and actively support the ‘Catch the Rain’ campaign, reaffirming their commitment to protecting water resources for future generations.
JMC officials said the month-long campaign will include awareness programmes, community outreach initiatives and the promotion of rainwater harvesting practices across the city to strengthen public participation in building a water-secure future.
