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GCET Jammu holds one-day workshop on “Business Model Canvas”

JAMMU: The Start-up Cell of Government College of Engineering and Technology, Jammu organised a one-day workshop on "Business Model Canvas" to celebrate Aazadi ka Amrit Mahautsav under the patronage of Prof. Sameru Sharma, Principal, GCET, Jammu.

Principal GCET, Jammu emphasized the need to recognize the gaps in the market and had a word of advice that the budding entrepreneurs should avoid being a straggler to successfully capture the market.

The event was led by a team of experts from University of Jammu. Prof. Bhawna Sharma, Department of Computer Science and Start-up Cell, GCET, Jammu presented the welcome address and introduced the relevance of the event to the participants.

The resource person, Dr. Rupa Mahajan, Department of Commerce, University of Jammu focused upon the entrepreneurial requirements, the different barriers that stop the way of an entrepreneur and various aspects that shape the future of the start-ups.

She also guided students how to build an attitude towards their way of life and discussed the importance of sustainability during the entrepreneurial journey.

And the resource person, Dr. Harleen Kour, Department of Commerce, University of Jammu explained about the importance of entrepreneurship in driving the Indian success story.

She envisioned the participants with the process of formulating an effective business model guiding the students about the industry analysis including executive summary, company description, market analysis, economics of business along with various hands-on activities regarding the preparation of base plan for an effective business model.

At the end, Prof. Sameru Sharma, Principal, GCET, Jammu lauded the guidance provided by the speakers and the efforts of the organizing team of GCET, Jammu consisting of Prof. Bhawna Sharma, Er. Sanjeev Gupta, Dr. Vibha Mahajan; Er. Neeraj Gupta; Er. Amit Pandoh and the student coordinating team including Sunidhi Sharma, Jaanvi Sharma, Gazanfar Kazmi and Reeya Rehan.

Overall, the interactive session provided constructive direction and reoriented the young minds to strengthen their business models.


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