AJIO announces ‘Big Bold Sale’: To offer 50-90% discount on a range of brands
Jammu Links News12/7/2023

MUMBAI: Reliance Industries owned e-tailer AJIO has announced its flagship event ‘Big Bold Sale' powered by Adidas and co-powered by Superdry.

The Ajio ‘Big Bold Sale starts December 7, 2023. Some customers got early access to the sale starting from December 4. In the biggest-ever edition of the Big Bold Sale (BBS), customers can shop across 5500+ brands offering over 1.6 million fashion styles, as per the company.

Ajio ‘Big Bold Sale' claims to offer selection of international brands, owned labels and homegrown brands with the best deals across categories like fashion, lifestyle, home and decor, jewellery, beauty and personal care.

Customers can get up to 50-90% off across brands and categories with an extra instant discount of up to 10% off on using ICICI credit and debit cards.

The etailer is claiming to offer extra deals on several premium brands like Adidas, Superdry, Nike, Puma, GAP, Asics, USPA, New Balance, Under Armour, Steve Madden, Tommy Hilfiger, Diesel, Calvin Klein, Michael Kors, BOSS, Levi's, Marks and Spencer, Armani Exchange, Ritu Kumar, MUJI, SAM, Buda Jeans Co, Fyre Rose, Portico, Casio, Lakme, Maybelline and many more.

Commenting on the announcement, Vineeth Nair, CEO, AJIO, said, "The Big Bold Sale has been one of the most popular sale events that customers eagerly look forward to edition after edition. Since the early access began, we've already seen a 40% increase in orders over BAU. With the biggest of brands and the boldest of offers, we aim to delight customers this shopping season."

Key highlights of the Ajio ‘Big Bold Sale'

● Watch out daily for Super Hours, unheard and irresistible deals and more

● Shop Superdry at up to 60% off, Adidas at a minimum of 50% off, GAP at up to 50% off, Puma and M&S at a minimum of 40% off, Armani Exchange at up to 40% off and Nike at a minimum of 30% off

● New exclusive launches during BBS include SAM, Dhruv Kapoor collection, Svaraa and Nyrika

● Top shoppers during BBS stand a chance to get exciting rewards like iPhone 14 Pro, Apple MacBook Air, Samsung Galaxy Fold 4 and Samsung S23 Ultra every 8 hours ● Assured gifts: shop for INR 4,999 or more and get assured gifts up to Rs 9,999

● Customers can get an extra discount of up to 5% on all prepaid transactions

● Customers can earn and use AJIO points and RelianceOne points every time they shop


Fast, accurate and updated real time local news is available
on your smartphone and tablet.
Subscribe to Jammu Links News Video Channel
for daily headlines wrap up, interview and other
exclusive video features.