Jio signs deal with Manchester City to become mobile communications network partner in India
Jan 05, 2023
MUMBAI: Manchester City (Man City) on Thursday announced a new regional partnership with Jio Platforms Limited (Jio), the company stated in a press release.
The partnership was enabled and supported by RISE Worldwide, a Reliance initiative, India's largest sports and entertainment company.
The deal will enable Man City and Jio to collaborate on a variety of engaging experiences that fans will be able to access through Jio's digital ecosystem which includes JioTV, MyJio, Jio STB, JioEngage and other applications and platforms, in addition to exclusive giveaways and in-market activities.
Man City's OTT platform CITY+ will also be integrated into the JioTV platform providing fans in India further access to exclusive club content including match highlights, live Manchester City Women's team and Elite Development Squad fixtures, matchday content and City Studios documentaries.
As part of the new agreement, RISE and Viacom18 will also leverage several partnership rights across their football and sports offerings.
"We are excited to announce Jio's exclusive partnership with Manchester City in India through which we will present City fans with experiences through a multitude of digitally powered immersive initiatives. We believe both brands share similar values of bringing transformational impact to their communities and through this partnership, we endeavour to bring the best of football to the sports communities and Man City fans in India," said Akash Ambani, Chairman of Reliance Jio Infocomm Limited.