NEW DELHI: Gujarat dairy co-operative Amul has announced a hike of up to Rs 3 per litre on fresh milk effective from today. Post this revision, the price of Amul Gold will be Rs 66 per litre.

Amul Taaza will be Rs 54 per liter, Amul cow milk Rs 56 per litre and Amul A2 buffalo milk will now cost Rs 70 per litre, Amul said in a statement on Thursday.

The Gujarat Cooperative Milk Marketing Federation (GCMMF), which markets its dairy products under the Amul brand, last increased the prices of its Gold, Taaza and Shakti milk brands by Rs 2 per litre in October.

"We would like to inform you that the price of Amul pouch milk (all variants) has been revised upwards effective from February 3," the marketing federation said in a statement.

The price hike was done due to an increase in the overall cost of operation and production of milk. The cattle feeding cost alone has increased to approximately 20 per cent, Amul had said.